Ottawa, Ontario – foodora has partnered with the LCBO to bring same-day alcohol delivery to Ottawa. Starting today, the partnership will pilot on-demand delivery in Canada’s capital city, with the goal to eventually roll it out to other markets.
In April 2019, foodora expanded its platform to include the Ottawa market, signing on more than 85 restaurants in preparation for its launch with the LCBO. Alongside its restaurant offerings and leveraging its existing rider framework of bikes and cars, foodora’s partnership with the LCBO offers its on-the-go customers more convenience at their fingertips and a responsible delivery option.
“Canadians are steadily becoming mobile-first consumers who are searching for ways to be more efficient, and foodora is a piece of this evolution,” said David Albert, managing director, foodora Canada. “Our first-of-its-kind partnership with the LCBO means we’re enhancing the overall foodora experience, offering greater convenience and increased accessibility for our new and existing foodora customers.”
Users can scroll through the LCBO “menu” – a curated list of popular wine, beer and cider, coolers and liquor – on the foodora website, or iOS and Android apps. On average, customers can expect a 35- minute delivery window after placing their order from one of three participating LCBO stores (275 Rideau St., 222 Richmond Rd. and 22 Isabella St.).
“We are committed to meeting our customers where, when and how they want to shop with us and are excited to partner with foodora to launch On-Demand Delivery,” said George Soleas, president & CEO, LCBO. “This pilot speaks directly to the LCBO’s mission to responsibly deliver more access, convenience and choice to our customers. We are confident it will be met with great success and look forward to future expansion.”
In 2018, foodora launched alcohol delivery in Vancouver, partnering with liquor stores and craft beer breweries around the city. Teaming up with the LCBO is foodora’s latest effort to expand its multi- vertical strategy in Canada, with sights set on grocery, pharmacy and beyond.
foodora’s riders in Ottawa are Smart Serve-certified to responsibly deliver alcohol to customers ages 19 and over. They will strictly follow the LCBO’s “challenge & refusal” mandate, where alcohol sales are prevented to minors, intoxicated adults, and those who appear to be purchasing alcohol for either of those individuals. If the recipient fails to produce valid ID, appears to be intoxicated, or attempts to purchase for a minor or impaired individual, the delivery will be cancelled, and a $20 restocking fee will be applied.
On-demand LCBO delivery is available exclusively through foodora on Monday through Sunday, 10 a.m. to 10 p.m., with a $4 flat delivery fee, as per AGCO guidelines. The LCBO delivery radius covers downtown Ottawa; users can check the foodora app or website to see if they fall within the delivery zone.